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Scarfing Done Well

Mcd scarf

Yum! Brands may be kicking McDonald’s ass in China (as well as its own brands here in the US) but you certainly won’t find a KFC University in Shanghai. So…take that, Colonel Sanders.

Bloomberg gets a look inside of McDonald’s Hamburger University in China, a week-long program that is so selective that you may as well give up and try Harvard instead. The video is worth watching to learn about something important that Susanna Li calls the “people pipeline,” which only makes me think about burgers being people, and to see lucky attendee, Zhou Xiaobu who’s wearing a silky, yellow McDonald’s logo’d scarf that’s kind of cute. Almost cute enough to change my mind about the way certain sects of young people wear scarves with t-shirts and other warm weather attire.

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