International Intrigue: BB.Q Chicken
It was over a decade ago that BonChon first showed up in NYC and made a splash with the novel concept of Korean fried chicken. With Kyedong (now Kono), Kyochon, Turntable, and Unidentified Flying Chicken, among others, it’s different landscape now.
In Manhattan’s Koreatown, Kyochon fizzled a few months ago and a flashy bi-level flagship BB.Q Chicken might be here to reclaim Korean fried chicken’s former glory. (There were two previous incarnations in Manhattan and still one in Flushing, I think.) Despite the unremarkable name (it stands for Best of the Best Quality) the word has traveled fast. Early on a Friday night, a line started forming for the subterranean table service space and wound up the stairs.
I tried a sampler of the four primary styles. The simplest version, maybe the calling card, is fried in olive oil and supposedly is the product of a two-day marinating and coating process. It’s very good, juicy, super crisp (rice flour is no joke) and just the right batter to meat ratio. A honey glazed version was like candy, which I loved, though people who don’t like monte cristo sandwiches, bisteeya, or just Chinese-American sweet and sour nuggets should steer clear. Gang-jeong was lightly sweet, garlicky, and spicy, and similar to the non-hot style at BonChon.
I was actually impressed with the “cheesling” style (top right) first for cute name and novelty (mascarpone and cheddar?), but then for flavor. It was totally like cheese popcorn, maybe specifically Smartfood, but meaty. I like the modern Korean taste for adding cheese where it doesn’t belong. The first sit-down thing I ate in Seoul were kimchi fries and there are similar snacky dishes on this menu like bulgogi nachos and cheese fries.
Counter service and to-go are on the main floor. (There was a suspicious lack of cheesling on the shelves). There were an impressive range of alcoholic beverages like canned Pampelonne rosé lime wine and a handful of German beers in addition to the OB, Hite, and fruity shoju.
BB.Q Chicken * 25 W. 32nd St., New York, NY