Would You Rather? Boutique Edition
Shop at a Club Monaco inside of Noma that looks like an Urban Outfitters in Williamsburg?
Or
Drink Rwandan coffee at the TOMS cafe opening in Nolita this week that looks like an Urban Outfitters in Williamsburg?
Feb 24
Shop at a Club Monaco inside of Noma that looks like an Urban Outfitters in Williamsburg?
Or
Drink Rwandan coffee at the TOMS cafe opening in Nolita this week that looks like an Urban Outfitters in Williamsburg?
Feb 22
Recently on Facebook I was asked by a friend’s acquaintance whom I haven’t seen in over a decade for names of food bloggers to invite to what sounded like a cool event. After a few minutes’ thought, though, I was stumped because food bloggers as I think of them are a dying breed.
In 2015 there are online publishers like Serious Eats, Eater, Grub Street, Tasting Table, and all of the myriad offshoots of print publications that mostly digify content like the ever-changing Bon Appétit to recent entrants like Lucky Peach. None of these are really blogs (though Grub Street is maybe the closest).
On the other extreme are the unsung home cooks and amateur restaurant critics who may or may not have the engaged followers that excite PR types. But a lot of the impulse that originally spurred this activity can now be satisfied through Instagram, Pinterest, or Yelp, splintering to social platforms. Others who may have gotten into food blogging as an outlet are now cooking for the public or putting on events. Editorial wasn’t necessarily their endgame but a way to connect.
The middle, and what I imagine this event planner was interested in, consists of people who blog about food, consistently, with a strong point of view and have some sort of readership. It’s more or less the revolving roster included on Eater’s “In the blogs” section of reviews on Wednesday (which I haven’t been included in for the last few months–what gives?) In NYC I would put Chopsticks & Marrow in this category. Immaculate Infatuation, the Infatuation, or whatever those guys are now calling themselves, I would not. Quality of prose or photography doesn’t necessarily define this genre.
Nor does a reliance on the personal, despite that always having been my preference–and the characteristic I’m mourning the loss of here.
It’s high time to bring it back.
I often hesitate to tell acquaintances or coworkers that I’m a food blogger, and usually don’t at all, because then they’ll show up here expecting a bunch of SLR shots of Santina or a breakfast sandwich roundup, neither which are out of the realm of possibility but not what drives me to keep on posting.
This is my segue into saying that if old-school food blogs are dying, then why not go full-on obsessive and nuts? Who needs more lists and service journalism in 2015? Going forward, I hope to do my part in killing blogs dead by writing more about things that only five people have interest in. That may or may not mean casual dining chains in New Jersey, bars for old women, Pizza Hut attempting to reenter Africa, and as always, delicious things in Queens.
See you soon.
Mobile Burger King in the US means apps allowing ordering and payments.
In Beirut this concept translates to vans painted with what appears to be an extreme close-up of a grill and flames (no literal Fieri nonsense here) serving Burger King at weddings. This could be the start of a beautiful tradition.
Despite all the speculation at the time, Burger King ended up playing no role at all in the catering of the West/Kardashian union.
I may have retired Palate Patrol 2014 but that doesn’t mean the abuse has abated.
In fact, it may be getting worse. If you’re of the ilk that not only writes parodies of Noma’s stint in Japan but gets paid to publish such humor in The New Yorker, impeccable grammar would seem to be a given.
From the (since corrected) imaginary East Village walk-up tasting menu:
Course Six: A shot of tequila.
To be consumed by chef, staff, and diners. Should act as a palette cleanser and a sedative and reduce grumbling from the kitchen about having agreed to make this meal in the first place.
Now on to 2015, where there are anti-bone broth bots protecting stock’s good name.
Bloomberg recently published a sort of fun set of infographics (if you consider infographics fun and are tired of saying the word chart) called “The Average American Mall Explained in Six Charts.”
One of the six illustrates where chain restaurants with regional names actually dominate geographically. 1. Who calls A&W A&W All American Fast Food? 2. Clearly, Dallas BBQ is missing.
A second set of charts shows that in the food court world Taco John’s has the whitest customers (85%) while Great Khan’s has the largest concentration of Hispanic diners (49%). And completing this cycle of ethnic profiling, Asians don’t really eat much at the mall but love the Nordstrom cafe more than most.
* * *
Despite dominance in New England, I almost went to Uno for Valentine’s Day but weather trumped novelty not common sense. While planning the excursion, I discovered that the restaurant known for deep dish pies now serves farro salads and “artisan” crust pizzas topped with “house-made marinara.”
The mall food court may be dying, but casual dining chains won’t become relics without a fight. This week alone Bennigan’s declared a comeback, Red Lobster ditched off-brand pork chops for seafood tacos and “trend-forward” brown butter, Carl’s Jr.’s made craft beer-battered fish for Lent, and Pizza Hut (UK) is serving alcoholic milkshakes in Mason jars. And no, bacon-wrapped pizza doesn’t count.
Is it wrong that when the idea of visiting cousins in and around Santa Rosa with my sister came up, my first thought was Guy Fieri? Santa Rosa is where he got his start, if you didn’t know, and the site of two classic Fieri restaurants: Johnny Garlic’s (1996) and Tex Wasabi’s (2003). A familial indifference to pasta led to choosing the latter.
In fact, we purposely picked a hotel (The Courtyard by Marriott Courtyard, not the fancier Hyatt Vineyard Creek across the street) walking distance from the town’s main drag so we could incorporate Russian River Brewing’s all-day Sunday happy hour into this itinerary (that kicked off with a Fieri-esque 1,000-plus-calorie cinnamon roll french toast at Shari’s). In NYC, drinking and driving has never been a consideration (or even in the ’90s when I was a West Coaster and owned a car) so sibling influence can be a smart thing.
So, after just one high alcohol ale at the brewery (too mobbed), another two less distinctive pints at Third Street Aleworks at down the street, and an inexplicable pomegranate martini at an Irish pub, I was in the proper Tex Wasabi’s mindset by the time our 8pm reservation rolled around.
The action appeared to be at the bar where a gong intermittently signaled that someone had ordered a “bowla,” a 64-ounce beverage such as a Herry Berry or County Fair, not to be confused with the Kraft Kocktails. I sampled neither. To ensure the optimal mix of poorly chosen alcohol, and really make the most of this no driving in the suburbs thing, we opted for a bottle of inexpensive Malbec. I would be lying if I said I fully remembered the food.
There was Rockin’ Lava Shrimp, which was not wildly unlike Bonefish Grill’s (my favorite chain) signature Bang Bang Shrimp, battered, fried shrimp, coated in a spicy sauce, but with a little more flair. I will concede that the golden wheels of lotus root were a nice touch.
The house salad gets Wasabi’d through the addition of edamame, fried wonton strips and a wasabi (duh) vinaigrette. There was no counterbalancing the beers and cinnamon roll french toast, but one can try.
Of course there was sushi. Sadly, no “gringo sushi,” or anything from the Tex perspective i.e. items containing barbecued meats, were sampled. The Tootsie Roll, left, is more or less a tempura’d roll with bagel fillings (smoked salmon, cream cheese, green onion) glazed with a sweet unagi sauce. I have absolutely no idea what’s on the right but I’m pretty sure it was also fried in some capacity.
A mud pie, Oreos on the bottom, Cocoa Puffs on the top, just made sense as a meal-ender, despite nothing Tex nor Wasabi about it. When was the last time you had rocky road ice cream? Actually, the more fitting question might be whither tin roof sundae?
Nothing eaten was terribly offensive, which seems about right for a city whose claim to fame is a Charles M. Shulz museum. Santa Rosa is not Times Square; no tourists were tricked, no New Yorkers insulted. I only had myself–and a willing family member–to blame.
Tex Wasabi’s * 515 Fourth St., Santa Rosa, CA
BBQ aside, this may be the what ultimately pushes me to visit Kansas City.
Tonight, we’re dropping fake engagement rings into random ladies’ cocktails. You’re welcome, #KC. #ManifestoIsForLovers
— Manifesto (@ManifestoKC) February 15, 2015
I find it hard to decide what to say about Chez Panisse–and I’m just talking about the cafe–because so much has already been said. What seemed radical in the ’70s is now just a matter of course. Do I care about metaphoric figs on a plate, this impeccable sourcing presented simply? I’ll just say a little.
Ultimately, I said yes to my sister’s suggestion for our one nicer dinner in the Bay Area, despite her hesitation that I might find it “too earthy” because Chez Panisse is indisputably an icon, and one that I’ve always avoided on past visits. My half-hearted bid for State Bird Provisions didn’t make sense with a non-meat-eater and the email response I received wasn’t exactly positive: “I think the name State Bird Provisions is unappetizing and I will not cry if we do not get to eat there. I picture eating dodo eggs or something.” Well, then.
Is everyone drinking Picpoul de Pinet all of a sudden? It certainly seems like it. I wanted something white and crisp and this was the very reasonably priced suggestion. Yes, the bread, crusty and springy, was awesome.
The arugula, or rather, rocket, with roasted beets, mint and Bellwether Farm sheep’s milk ricotta was straightforward, good, and probably the biggest concentration of vegetables I ate all week.
Ok, nowhere else would I order the roast chicken, province of unadventurous eaters everywhere. You already know the chicken as raw material (Riverdog Farm, for the brand obsessed) is going to be good, then al mattone, i.e. cooked under a brick, and served with onion rings, this dish will be paean to lush crispness. The spinach and carrots added a fresh backbone and the black olive sauce added an unexpected saline dimension that I might even describe as earthy.
Wine-poached Bosc pears in an upside down cake with crème fraîche, a true dessert. Since this was eaten nearly four months ago, I checked the current menu to peek at winter desserts and am not sure that I’m on board with a bowl of dates and tangerines–even if the most amazing citrus and dried fruit ever compiled in one vessel.
I don’t usually talk about service unless something odd happens and in this case that would be bringing the check before asking for it. Despite the included service charge, that ain’t European service. It was late enough, roughly 10:30pm, that no one was waiting for our table, but not so late that we were stragglers in need of goosing. Plenty of diners arrived after we did and remained as we left.
Chez Panisse Cafe * 1517 Shattuck Ave., Berkeley, CA
Keaw teaw num tok (not to be confused with the beef salad also called num/nam tok) is probably what all the non-Thai interlopers order (or not?) thanks to the recent glowing Hungry City write up that mentions it in the opening paragraph. It’s as good a place to start as any on the tightly edited menu, heavy on the noodle soups.
I don’t want to disparage the thenthuk from my last missive in this series, but num tok is its radical opposite: perfectly portioned so you don’t get stuffed and seasoned boldly so you don’t grow bored. Thin rice noodles, roughly five chopstick-pulls-worth, are more of an accent along with a handful of bean sprouts and still snappy Chinese broccoli. This $4.95 serving can be upsized for an additional $3, if you’d like.
The peppery broth, lightly perfumed with cinnamon and star anise is, yes, mixed with pork blood which isn’t remotely scary and lends none of that livery quality more noticeable in other blood-based edibles like morcilla or dinuguan. Pork is also featured in thin strips and a single pork ball.
I’m not sure if this was the medium I was recommended with the suggestion of doctoring using chile powder from the caddy if not to my standards or the spicier version I insisted I could handle. Either way, it was just hot enough, no enhancements needed. When my eyes started tearing up at one point I was glad I was on a stool facing the window so I could save face.
Being a cafe, and a cute, inviting one at that, desserts are also a selling point. Maybe next time. The pandan water, which was slightly sweet, overtly green and filled with ice cube globes I initially mistook for lychees (and nothing like the same-named beverage at Pok Pok) was a sufficient enough foil for the mouth-tingling soup.
Plant Love House * 86-08 Whitney Ave., Elmhurst, NY
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