Chain Links: BoCoCa, Panini in Doha
The world’s love affair with what it thinks to be Brooklyn continues to blossom. We’ve come to expect this treatment from Paris and Tokyo, and now the
Russians (fresh off their taste of Shake Shack) and Slavs are getting into the act. Personally, my favorite is the Kraków restaurant named Bococa, p0ssibly the city’s grossest neighborhood portmanteau. The only words I can make out on the menu are French and Italian (croissant, penne, spaghetti, tagliatelle).
I didn’t even know what Spicy Pickle was, so it may as well open in Doha. It turns out not to be any sort of on-trend lacto-fermentation,
Sriracha-slathered type of affair, but a Colorado-based panini chain. The meat is be halal at the company’s first international location.
ShakeAway, another mystery chain, will be coming to NYC. Yes, it involves milkshakes (one named Jennifer?) and is from the UK, a region I don’t trust whatsoever to do a creamy dessert beverage properly. They probably call shakes puddings.
Russians get burgers and Brooklyn, and we will be getting Ariana, an offshoot of Gallery Cafe in Moscow. Perhaps it will fare better than Brasserie Pushkin.
Michael White has expanded his empire to Istanbul.