The Middle Ages
When drinking gets old.
Project Me! Part 2
Me, not food. You have been warned.
In fourth grade someone got the bright idea of cutting lunch to an outrageous 15 minutes (as if going to a year-round school without a cafeteria wasn't enough--we ate at our desks and were served by mobile carts in the hall). To get the slow eaters (me) up to speed, our teachers implemented a charming little policy called "Shovel Time."
The first nine minutes would pass normally. Then as the tenth approached, Miss Stauffer (a feathered-haired gal who drove a Camaro and loved Little River Band) would yell, "Do you know what time it is?!" The class would manically shriek back, "SHOVEL TIME!!!" Talking was absolutely forbidden the final five minutes—it was a deathly silent scarf fest.
I
don't know if I've ever been the same since. But as a nod to this classy
ritual, I've adopted the humble scooping implement as my rating system's
icon. Shovel on!
----------------------------------
1 Shovel=Passing Fancy
2 Shovels=Puppy Love
3 Shovels=Crippling Crush
4 Shovels=Serious Stalking
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Unfortunately, I can only find the UK version online, which is shorter and more restrained. The US one has the Rusty Griswold-looking kid making expressions a bit more manically and the song rocks out with more emphatic shouting at the end.
I don’t want to live in a world where Sally Field’s censored Emmy acceptance speech and a man on an elephant being attacked by a tiger are all over YouTube, yet American Babybel ads are nowhere to be found.
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I think even the commercials that are airing here are foreign made, just like the Mentos ads of the '90s. (And the Stork Chocolate Reisen ads too.) They are just too bizarre to be made here.
Posted by: bill p | September 18, 2007 at 09:42 AM
bill p: Strange, I could've sworn that I'd mentioned Mentos but it must've been a conversation I was having in my head. Yes, the Babybel ad could only be the product of a foreign land. The strange thing is that they did tweak the commerical a bit for the U.S. I think they actually made it weirder.
Posted by: Krista | September 18, 2007 at 06:16 PM